Last time, I talked about Dove’s real women
campaign, but now for celebrate about the recent famous real women campaign of
Ann Summers in 2011 that got women’s focus.
There was a competition where normal
young women entered in order to become the face of Ann Summer’s new Valentine’s
Day Campaign for 2012. The winner was Lucy Moore, a size 16, won the
competition, showing that not only do beautiful and amazing lingerie look great
on bigger women, but the fact that she won through the vote of the general
public, shows that the general public want to see bigger and curvier women in
the advertisements.
Looking at the girls, it is wonderful to
see young women who look average being shown in their full beauty. As well as
this, different sizes and shapes too which is a big difference to the simple
straight and size 6 we see from Ann Summers and other lingerie companies.
Agreeably that not all the women who model for lingerie companies are stick
thin, but we are so use to seeing them not against the average sized person
that their size becomes the norm on ads- we don't see them as a small size 6.
Yes all women no matter what there size or
shape will look good in lingerie, because, lets face it we wear this stuff to
look more attractive to our partners and to make them want us more. But it is
so much nicer to see someone with confidence, happiness and personality showing
us what looks great, rather than a straight-faced miserable girl just standing
there with her hand on her boney hip. Even the one’s who do have a seductive
look about them, their bust has been pushed up and the panties have been stuck
to their hips, for they should really be falling off them.
It is a breath of fresh air to see a woman
who is one of us real women, showing us what men want and showing men what we
want to give them. I for one have never found the models of Ann Summers
attractive, and has not been influenced to buy a product. I have bought from Ann Summers after seeing what would suit my own body, rather than looking at the models for inspiration.
The lingerie company Ann Summers have done
a lot of adverts in the past in order to promote and sell a new brand or line,
but this is the first time which we actually pay attention to what the lingerie
will do for our bodies and make us feel when we wear it. Having a true and real
women modelling the Valentine’s Day collection in 2012 was not only a step
forward for plus size models and lingerie companies, but about the attitudes. I
definitely would want to see more ‘real’ women advertising lingerie in the
future.
Raquel
No comments:
Post a Comment